Install
Advertising & Creative
Concepts, media plans, creative testing, and measurement that scale.
- 5 Tracked terms
- Last 30 days Feed window
What this topic collects on
An article joins this feed when it matches these terms. Each one is also a search of its own.
Related topics
Latest in Advertising & Creative
Unlike 'any conventional outdoor ad' Vivobarefoot launches ‘Weird More. Free Your Feet’ campaign
8+ hour, 56+ min ago (468+ words) Unlike 'any conventional outdoor ad' Vivobarefoot launches ‘Weird More....
Netflix stock jumps as Wall Street sees a new growth engine
2+ hour, 32+ min ago (165+ words) Netflix Inc. (NFLX, Financials), the streaming company behind one of the world’s largest subscription video platforms, rose about 3% after Evercore raised its price target and pointed to live events as a bigger growth opportunity. Analyst Kutgun Maral lifted his target…...
7 Holiday Marketing Ideas to Drive More Event and Catering Bookings in 2026
9+ hour, 25+ min ago (1513+ words) In Brief: Tripleseat outlines seven actionable holiday marketing tactics to help hospitality operators and sales teams increase event and catering bookings for the 2026 holiday season, emphasizing early planning, digital outreach, and tailored promotions to capture group business. 7 Holiday Marketing Ideas…...
Estée Lauder to Boost AI Discoverability, Expand Tech Ecosystem
4+ hour, 25+ min ago (275+ words) Estée Lauder Cos. aims to optimize how it shows up on AI search by tapping into generative engine optimization and AI marketing at scale. The company will partner with AI marketing platform Profound to obtain a unified view of how…...
On AI Brand Management with Justin Inman // BRXND Dispatch vol 138
1+ hour, 28+ min ago (1737+ words) A former enterprise growth leader at Google, Justin was pivotal in helping major brands such as Amazon, Sony, Coca-Cola, and L’Oréal navigate marketing’s last major upheaval: digital transformation. He also serves on the IAB’s AI Board, where he shaped Measuring…...
AI Isn't Delivering Marketing Efficiency, It's Repeating Programmatic's Broken Promise
8+ hour, 35+ min ago (441+ words) Learn how to turn real customer language into AEO insights, FAQ content, and measurable AI citations and clicks with CallTrackingMetrics. Ask the SEJ experts you already read what AI, agents, and algorithm changes mean for your traffic. Private, human to…...
The Most Valuable AI Search Data in Your Business Is Already Sitting in Your Sales Calls
4+ hour, 32+ min ago (948+ words) AI visibility platforms cannot see what your buyers actually ask. You can, and the answer is in a place you already pay for. No major AI discovery platform currently exposes a complete query stream comparable to traditional search-query reporting. So…...
New Rules for Brand and Influencer Collaborations Are Coming to SOZ Academy
7+ hour, 50+ min ago (389+ words) VABILO Soz akademija template (Social Media) - 4 The line between a personal recommendation and paid communication on social media is not always understood in the same way by brands, agencies, influencers and audiences. The practical regulation of these relationships will be…...
NFL champion partners with BrandJourney to expand reach
4+ hour, 33+ min ago (309+ words) BrandJourney, the consumer products licensing and brand management agency specializing in the home and lifestyle space, has signed Michael Strahan as a new client. It will work with Strahan and SMAC Entertainment to extend the established lifestyle brand into new…...
Amazon Falls as Its Advertising Reach Extends Into ChatGPT
4+ hour, 41+ min ago (226+ words) Yahoo! Finance Canada Oops, something went wrong Amazon Falls as Its Advertising Reach Extends Into ChatGPT This article first appeared on GuruFocus. Amazon (NASDAQ:AMZN), the e-commerce and cloud giant, is expanding its advertising reach into ChatGPT, giving investors another…...